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Paul Ichilcik |
Companies spend hours analysing data on market factors and internal capabilities before developing what is considered to be a winning strategy. However, rarely is sufficient attention given to communicating a strategy effectively or engaging people. By combining a clear story with sophisticated metrics - it is possible to bring a strategy to life.
Paul is currently consulting in the Strategy Into Action practice area. His background is in strategy consulting with A.T. Kearney. He has also worked in strategic planning for a UK multinational and as Marketing Strategy Manager for Insurance Australia Group.
Paul holds a particular interest in strategic communications and how they can be used to ensure key stakeholders are aligned and focused on converting strategy into action. His experience covers a variety of sectors including Financial Services, Telecommunications, FMCG, Construction and Energy.
Paul is based in Quest’s Sydney office and works with the Asia Pacific team.